Donald Trump

Donald Trump

“Spanish Wines on the Brink: Trump’s Tariffs Threaten UK Supply”


Trump’s Tariffs Could Hit UK’s Favourite Spanish Wines Hard

Spanish wines, especially from Rioja, are a staple in the UK, but they could face serious hurdles thanks to Donald Trump’s tariffs. Trump recently proposed up to 200% tariffs on European wines and spirits, including beloved Spanish favourites like Rioja and Cava.

The reason? It’s a retaliation against the European Union’s plan to slap a 50% tariff on American whiskey. If it goes through, US consumers could see their favourite Spanish wines disappear from the shelves. Wine producers are already worried, especially since the US is a major market, with Spain being one of the top exporters of wine there.

One of the wineries at risk is Marques de Riscal, known for its luxury hotel designed by Frank Gehry, which has put it on the map as a major player in Spain’s wine scene. Despite its fame, the tariffs could mean trouble. As José Luís Lapuente, head of Rioja D.O., explained, the US is their third-largest market, making up 10% of their exports.

Other wine companies, like Protos, have been preparing for the worst. Protos has been sending stock to the US in anticipation of the tariffs, hoping to avoid a major blow to their business. But Protos’ CEO, Carlos Villar Bada, warned that if tariffs go into effect, they might have to leave the market entirely. That would be a huge loss since the US is their second-largest export market after Mexico.

It’s not just red wines at risk. Cava, Spain’s sparkling wine, has been struggling since Prosecco became more popular in the UK. While sales to the UK have dropped, the US remains an important market. Cava exports 65% of its production, with 10% heading to the US.

Producers hope the US won’t go ahead with the tariffs, but if they do, US consumers will be the ones to miss out on their favourite European wines. As the Cava D.O. president Javier Pagés puts it, the whole industry has invested a lot in the US market, and tariffs would ruin that work.

Daniel

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