Dan Campbell isn’t flinching at what lies ahead. With the NFL handing the Detroit Lions one of the league’s toughest schedules for 2025, some might expect a little hesitation from the head coach. Not Campbell. He’s calling it exactly what he wants: “the right kind of brutal.”
This mindset is vintage Campbell — the gritty, no-nonsense attitude that’s come to define the Lions under his leadership. He’s not just tolerating the challenge, he’s embracing it. “You want to be tested. You want to find out what you’re made of. That’s how we get better,” Campbell told reporters at OTAs.
After falling just short in the NFC title game last season, Detroit is no longer flying under the radar. They’re on everyone’s radar now, and the league made sure to test them early and often. But that’s not a problem for Campbell. In fact, he sees it as a proving ground.
Detroit will be facing a gauntlet of playoff contenders and tough road games, but Campbell believes it’s the perfect crucible to shape a team ready for another deep postseason run. With a stacked offense, a young defense growing in confidence, and a chip on their shoulder, the Lions are out to prove they’re not a one-year wonder.
And with Campbell at the wheel, don’t expect them to back down from anything.