The Detroit Lions aren’t just building a contender on the field—they’re building a brand off it, too.
According to the latest data from the NFLPA, the Lions had five players land on the list of the league’s 50 top-selling jerseys from March 1, 2024, through February 28, 2025. That’s elite company—and proof that Detroit’s resurgence is resonating with fans everywhere.
Leading the charge? No surprise—it’s Aidan Hutchinson.
The star pass-rusher ranked 7th overall, making him one of the league’s most marketable defenders. Just behind him was wide receiver Amon-Ra St. Brown, who came in at 8th after another Pro Bowl season with over 1,100 yards and 100+ receptions.
Next up: The young guns.
Jahmyr Gibbs snagged the 20th spot, thanks to his electric second season and growing national profile. Quarterback Jared Goff, fresh off a fifth-place MVP finish, wasn’t far behind at No. 22.
And rounding out Detroit’s jersey-selling five was tight end Sam LaPorta at No. 47—no small feat considering he’s only two seasons into his NFL career.
This star-studded lineup reflects more than just popularity. It shows how the Lions’ explosive style of play and charismatic core are helping to rewrite the team’s image. From gritty underdogs to one of the NFL’s most exciting squads, Detroit is no longer flying under the radar.
They’re selling out jerseys—and making believers out of fans across the country.
Lions Star Power on Full Display in Latest NFLPA Jersey Rankings
