By Sunday 
A New Chapter Off the Field?
As speculation swirls around Russell Wilson’s NFL future, the veteran quarterback and his wife, Ciara, have teased an exciting announcement—one that has nothing to do with football.
With Wilson’s future with the Pittsburgh Steelers hanging in the balance, the couple is keeping their focus on what they can control, and that includes their fashion brand, 3 Brand. On Monday, Wilson and Ciara took to social media to tease a fresh new look for their apparel line, fueling excitement among fans.
Wilson’s NFL Future Remains Unclear
Wilson, a 10-time Pro Bowler, entered free agency after his one-year stint with the Steelers. While many expected Pittsburgh to move quickly in re-signing him, the team has instead explored other options—most notably hosting four-time MVP Aaron Rodgers for a visit.
With the Steelers in no apparent rush to lock Wilson into a new deal, the quarterback has remained calm, shifting his attention to personal projects.
A Bold New Look for 3 Brand
On Instagram, Wilson shared an announcement from 3 Brand, revealing that a new design pattern was “dropping soon.” Ciara joined in on the excitement, resharing the post and adding, “It’s Go Time!”—a clear signal that something big is on the way.
The teased design features a graffiti-style pattern, offering a fresh take on 3 Brand’s signature style. While it’s unclear exactly how the brand will incorporate the pattern into its apparel, the reveal has already generated buzz among fans eager for a change of pace.
More Than Just Fashion
Wilson and Ciara launched 3 Brand as a fusion of their shared passions—sports, music, and fashion. According to the brand’s website, their goal is to “inspire the next generation to chase their dreams with a ‘Why Not You’ attitude.”
While Wilson’s next NFL destination remains uncertain, his commitment to his brand and its message is unwavering. Whether or not he suits up for the Steelers again, one thing is clear—he and Ciara are still making moves, on and off the field.